Built for: Digital, e-commerce, product and UX teams.
What you can do
Web analytics
Traffic, top pages and sections, downloads, devices, languages, locations, acquisition, live visitors and page flow.
Session replay
Watch real sessions with a full event timeline. Replay is opt-in per site.
Heatmaps
Most-clicked elements, scroll depth, and click overlays on a stored copy of the page as visitors saw it.
Friction detection
Rage clicks, dead clicks and JavaScript errors, ranked so the worst problems surface first.
Targeted intercepts
Ask NPS, rating, emoji, thumbs, yes/no or choice questions with an optional comment, or open a full survey.
Voice of the user
A feed of on-site feedback with trends and AI-extracted themes and sentiment.
When an intercept appears
Intercepts can be shown on a delay, on exit intent, on a route or element, on a custom event, or when a visitor shows a behaviour worth asking about:
- Rage clicks or an error on the page.
- Scroll depth, dwell time, idle time or pages visited.
- Abandoning a form, basket value, time on site or number of visits.
- Targeting by URL and domain, start and stop dates, response quotas, a cooldown after dismissal, and A/B variants, with a live preview before publishing.
Privacy
- A consent flag in the snippet, so tracking follows your cookie banner.
- Visitor erasure on request.
- An audit log of every settings change.
Works with
- Customer Experience: a complete feedback programme across locations, accounts and journeys.
- Security and privacy: eU hosting, isolation, encryption and data subject rights.
- Action Plans: improvement work with owners, targets and a verdict.