Analytics

Root Cause Analysis

Root Cause Analysis ranks the reasons customers are unhappy by how often they occur and how much they matter, and shows whether the fixes you are making are working.

Zaktualizowano

Built for: CX, service recovery and operations leaders.

What you can do

Ranked root causes

Each cause with case volume, open and resolved counts, severity mix, value at risk and recovered, and how often the fix succeeds, with confidence ranges.

Driver analysis

Which survey dimensions actually move your headline score, with significance and sample size shown.

Themes from open text

Themes found in comments, with example verbatims and each theme’s effect on the headline score. Personal data is removed before analysis.

Blind spots

Causes customers raise in feedback that no case has recorded, so you see what your process is missing.

Emerging causes

Cause trends over recent months and newly emerging causes, with a live feed of tagged verbatims.

From cause to case

Drill from any cause into the cases behind it, and see impact by severity and by cause.

What it needs

  • Cases and outcomes from Closed-Loop.
  • Survey responses with questions mapped to dimensions, and open-text answers.

Works with

  • Closed-Loop: turn unhappy responses into owned, tracked cases.
  • Customer Experience: a complete feedback programme across locations, accounts and journeys.
  • Action Plans: improvement work with owners, targets and a verdict.