Built for: Customer success, retention and commercial leaders.
What you can do
Score your customers
Upload a customer file with segment, tenure, contract value, satisfaction and driver columns, and known outcomes where you have them.
See the picture
Average retention score, predicted churn rate, value at risk, risk distribution and the top drivers.
Customer 360
Each customer’s retention score, churn probability, confidence, health pillars and history.
What-if analysis
See how a customer’s risk would change if a driver improved or declined.
Segments, cohorts and forecast
Risk by segment, driver trends over time, acquisition cohorts and a churn forecast.
Check the predictions
Compare predicted with observed churn for customers whose outcome is known, and let account managers confirm or correct a prediction.
Acting on risk
Create a save play directly from an at-risk customer, and follow the win rate of each play over time.
Works with
- Account Health Score: one health score per B2B account, in your CRM.
- Customer Lifetime Value: predict each customer’s future value and act on it.
- Closed-Loop: turn unhappy responses into owned, tracked cases.
- Predictive Satisfaction Score: estimate satisfaction for every customer, not only respondents.